Filtering by Tag: botdefender

Prestashop add-on for BotDefender

Published on by Joannes Vermorel.

BotDefender logo A few weeks ago, we released an add-on for Magento, and now it's the turn of Prestashop to get protected by BotDefender against the automated retrieval of all the prices by competitors. Check out our Prestashop add-on for BotDefender (also available from the Xtendify store).

Protecting your store has now its 1-click solution!

This add-on has been co-designed as a joint effort between Xtendify, our Prestashop specialist, and the Lokad team. As we did for Magento, we paid the same attention to the add-on performance.

Meantime, while add-ons are being released, the BotDefender infrastructure has also been upgraded for better performance. Now BotDefender auto-diagnostics the need for SSL in order to revert to plain HTTP whenever it's applicable.

Categories: Tags: prestashop botdefender scraping No Comments

Magento add-on for BotDefender

Published on by Joannes Vermorel.

BotDefender logo BotDefender protects your store from the automated retrieval of all your prices by competitors and now, we have just released a free add-on for Magento.

Protecting your store has now its 1-click solution!

This add-on has been co-designed as a joint effort between Wyomind, our Magento specialist, and the Lokad team. In particular, we paid a lot of attention to the add-on performance. Indeed, the add-on should never to slow down any pages in order to preserve an optimal shopping experience.

The algorithmic strategy used to achieve a near-zero performance impact on the store is available here. In short, we are using a combination of deferred server calls and smart caching to prevent any blocking operation from the add-on, while keeping the extra cache burden very low - below 10MB even for large sites.

Stay tuned for more, BotDefender will soon be supporting other popular commerce platforms.

Categories: Tags: botdefender magento No Comments

BotDefender, new 3min video

Published on by Joannes Vermorel.

BotDefender is our latest app for commerce that protects your prices from being automatically retrieved by competitors on your website. We have now a free extension for Magento and just released a new video. Enjoy!

Anti-scraping service to protect your online store from the automated retrieval of your prices by competitors. Stop being outpriced every time you make a move. Best suited for retailers.

Categories: Tags: magento botdefender video No Comments

BotDefender protects your prices from competitors

Published on by Joannes Vermorel.

BotDefender logo Over the last decade, competitive intelligence has evolved from an expensive venture reserved to large companies to a commoditized piece of technology where there are apps capable of retrieving your competitor’s prices for no more than a few hundred dollars per month.

This situation is putting online merchants under a considerable pressure as they are now constantly endangered of being outpriced by competitors. Obviously, merchants did not wait for the Internet to have a look at competitor's prices, however, the automated retrieval of prices on the web really changed the the scale of the practice.

Being outpriced comes with massive costs:

  • your leads are still acquired at the same price (ex: through AdWords) but your conversion rates drop because people notice that your competitor is systematically $0.50 cheaper than you.
  • your margins drop because you have to engage in price wars in order to sustain your conversion rates; however, you usually remain a couple days behind your competitors.

Today, we are proud to announce the immediate availability of BotDefender, a service to protect the prices of your online store from the automated retrieval by competitors.

Without getting too much into the details, BotDefender is a lightweight technology that vastly complicates the task of your competitors (or the experts they have hired) to retrieve your prices. From the end customer perspective, BotDefender is invisible. From an SEO perspective, BotDefender is extremely respectful of all the "good" robots, that is, Google and search engines in general.

BotDefender comes with an Express Plan that is free and does not expire. Moreover, the Express Plan is fully functional.

Time to drive your competition nuts! Why are you still being nice and helpful with competitors? Get BotDefender now.

Categories: Tags: pricing botdefender scraping intelligence release No Comments